Thunderbird comes in Deluxe and Premium trim. Deluxe ($36,925) is very well equipped, with anti-lock brakes; all-speed traction control; Homelink three-button garage-door opener; leather-wrapped, power tilt steering wheel; power mirrors and windows; AM/FM stereo with in-dash six-disc CD player and clock; center console with storage; cup holders; keyless entry; six-way power driver's seat; two-way power passenger seat; SecuriLock security system; speed control; dual vanity mirrors; dual driver and passenger automatic temperature control; leather bucket seats; second-generation front and side air bags for driver and passenger; and P235/50R17 tires on 16-spoke painted aluminum wheels.
Premium ($37,970) adds heated seats and seven-spoke, 17-inch chromed aluminum wheels; 16-spoke bright machined aluminum wheels are available as a no-cost option.
A removable hardtop ($2500) is available for the Premium model with porthole windows that were a trademark on the 1956-57 Thunderbirds. However, the 83-pound hardtop is not easy to remove or install even with two people, so you might consider skipping the expense and the storage issues.
An assortment of color-coordinated appearance packages is available. The Black Accent Package ($295) features high-gloss black accents on the steering wheel and shifter. A Partial Color Accent Package ($595) is available that places red, yellow, or blue inserts in the seats, steering wheel, and shifter to match the exterior color on selected models. Similarly, the Full Color Accent Package ($800) extends the color accents to the lower instrument panel, center console and door trim panels.
New for 2004 is a Light Sand appearance package ($1000) for Premium models that includes a sand-colored convertible top, seats, steering wheel, shift knob, and optional soft boot, plus cream-colored gauges. This package also features bronze metallic appliques on the instrument panel, door trim, center stack, shifter bezel, and scuff plates. A new Pacific Coast Roadster ($43,995) includes the Light Sand appearance package plus additional features.